Journal
(Notes, 2026)
Notes fromthe studio.
Short reads on brand, websites and the way we work — written by the people doing it.
Brand·
Why most rebrands change nothing
A new logo is the easy part. What actually moves a brand is the decision about what it stands for — and the discipline to say it everywhere.
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Websites·
Designing websites your team will actually update
The best marketing site is the one that stays alive. How we hand over CMS-driven sites that non-designers can edit without breaking the system.
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Process·
Weekly reviews over big reveals
We stopped presenting finished work. When clients see the messy middle every week, decisions get made earlier and nobody stays up the night before a presentation.
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